LATAM SDR Outsourcing

Your LATAM RSM should be closing. Not prospecting.

LSG Partners builds dedicated, bilingual SDR teams for B2B companies selling into Latin America — so your Regional Sales Manager can do what you hired them for.

No long-term contracts. No fluff. Just pipeline.

Talk to us about your LATAM territory

Pick a time that works — 20 minutes, no obligation.

No commitment. We'll listen first.
The Problem

Your RSM is your most expensive prospector

The math is straightforward — and sobering. Most LATAM RSMs spend the majority of their week on top-of-funnel activity that should never touch their calendar.

28%
of a sales rep's week is spent actually selling
Source: Salesforce State of Sales, 2024
$200K+
fully-loaded annual cost of a US-based LATAM RSM
Source: Bridge Group SDR Metrics Report, 2024
6mo
average ramp time before an in-house SDR is fully productive
Source: Bridge Group SDR Metrics Report, 2023

The real cost of RSM-as-prospector

If your LATAM RSM earns $150K base and spends half their week on prospecting, you're paying roughly $75,000 per year for cold outreach — from someone whose true leverage is in the room with a buyer in Bogotá or Mexico City. That's before accounting for the pipeline they're not closing while they're dialing.

The Solution

A dedicated pipeline engine under your RSM

LSG Partners builds and manages a team of elite, LATAM-native SDRs who handle everything above the funnel — so your RSM shows up to qualified conversations, not cold calls.

Native Spanish & Portuguese speakers

Your SDRs don't just translate — they understand regional business culture, buying norms, and relationship dynamics in Mexico, Colombia, Brazil, and beyond.

Trained on your ICP before day one

Your SDR team is onboarded with your product, messaging, and ideal customer profile. They prospect with context — not generic scripts.

Fully managed — no new headcount for you

We handle recruiting, training, coaching, and performance management. Your RSM gets meetings on the calendar. You don't get a new HR problem.

A fraction of the cost of hiring in-house

Top LATAM talent at a fraction of the fully-loaded cost of a US-based hire — without the 6-month ramp, the benefits overhead, or the turnover risk.

Before & After LSG Partners
Without LSG
RSM cold-calling prospects
RSM building prospect lists
RSM sending sequences
6 mo. to hire an SDR in-house
Generic, off-brand outreach
With LSG
✓ RSM runs qualified meetings
✓ SDR team owns top-of-funnel
✓ Pipeline flows consistently
✓ Live within weeks, not months
✓ Outreach built around your ICP
How It Works

From conversation to pipeline in weeks

We've built a process that gets your LATAM SDR team running without months of setup, interviewing, or ramp time.

1

Territory Discovery

We start with a deep-dive call on your LATAM territory — your ICP, target markets, existing relationships, and what "qualified meeting" means to your RSM.

Week 1
2

SDR Matching & Onboarding

We source and vet bilingual SDRs from our talent network, matched to your market and vertical. They're then trained on your product, messaging, and outreach strategy.

Weeks 2–3
3

Pipeline Starts Flowing

Your SDR team is live, prospecting your target accounts, and booking qualified meetings directly to your RSM's calendar. We manage performance — you close deals.

Week 4+
Our Talent

Quality isn't a promise — it's a process

We don't place people. We build teams. Every SDR we deploy has cleared a rigorous multi-stage vetting process and is continuously coached after placement.

Business-level English + native Spanish or Portuguese

Every candidate undergoes structured language assessment. We verify fluency in both directions — SDRs must communicate credibly with US leadership and LATAM prospects alike.

Proven B2B sales aptitude

We screen for commercial acumen, not just English scores. SDRs are assessed on objection handling, discovery questioning, and professional communication before they ever reach you.

ICP-specific training before day one

Your SDRs don't show up with a generic playbook. They're trained on your industry, your product, your typical buyer — and what a qualified meeting actually looks like for your RSM.

Ongoing performance management

We don't disappear after placement. Our team runs regular coaching cycles, tracks meeting quality metrics, and replaces underperformers — so you don't have to manage the headcount.

Top 15%

Only the top 15% of LATAM SDR applicants pass our full screening process — language assessment, sales simulation, and ICP fit review.

Markets & Languages Covered

🇲🇽 Mexico
🇨🇴 Colombia
🇧🇷 Brazil
🇦🇷 Argentina
🇨🇱 Chile
🇵🇪 Peru
🌎 + More

Industries We've Supported

Capital Equipment
B2B SaaS
Industrial
Logistics
Professional Services
FAQ

Questions VPs of Sales typically ask us

How is this different from a staffing agency?

A staffing agency places a person and moves on. We build a team, train them on your business, and manage their performance continuously. If someone underperforms, we handle it — you don't inherit an HR problem.

What does "fully managed" actually mean?

We own recruiting, onboarding, coaching, daily accountability, and performance management. Your RSM receives booked meetings. The operational layer is entirely on us.

How long until we see qualified meetings on the calendar?

Most clients see their first qualified meetings within 3–4 weeks of kickoff. Ramp varies by territory and ICP complexity, but we're not talking quarters — we're talking weeks.

Do we need to provide tooling or a CRM?

We can work within your existing tech stack or recommend a lightweight setup. Either way, the operational lift on your end is minimal — we're built to integrate without friction.

What's the contract structure?

We don't believe in locking clients into long-term contracts before we've earned the right to them. We'll talk through what makes sense for your situation on our intro call.

Can this work if we already have an RSM in place?

That's actually our most common setup. Your RSM keeps owning relationships and closings — we build the pipeline underneath them so they stop prospecting and start closing more.

Get Started

Let your RSM close.
We'll handle the pipeline.

Book a 20-minute call. We'll listen to your LATAM territory situation, and tell you honestly whether we're the right fit.

Schedule your intro call

20 minutes. No deck. No obligation.

Prefer email? Reach us at alex@lsg-partners.com